Thursday 24 November, 2016 12:30

Collector invests in and Mr Shoebox – strengthening its position within Fintech

Gothenburg, Sweden – Collector AB (publ.) (NASDAQ Stockholm: COLL). Collector invests in and Mr Shoebox – strengthening its position within Fintech.

Collector currently collaborates with several Fintech companies. To enable a continued high level of innovative energy, through Collector Ventures, Collector is investing in young Fintech companies with a distinct digital focus. is an independent price comparison service for online food shops. The concept is to help the customer achieve the optimum shopping basket when making online purchases. helps develop and challenge the traditional food retail segment. The objective is to offer the market’s broadest range of online food products. 

“ has entered a market where we intend to change Swedes’ food shopping behaviour. To succeed in such a venture, it is important to be backed by players with their own experience of being disruptive. Collector has demonstrated clearly how a modern bank is operated and those skills will be highly valuable to us.” Omid Ghanbari, CEO of

Mr. Shoebox offers a next-generation, cloud-based and mobile app for accounting and bookkeeping services for small businesses. With simple, efficient and comprehensible processes, and the latest technology, small business operators’ control over their companies’ finances is maximized. The company launched its product in 2016 with great success and it already has a large number of users. The company is an early mover in digital bookkeeping and has a volume-based, globally scalable business concept. Everything takes place via an app on a mobile phone, tablet or computer.

“Far too many business owners find administration and financing challenges to be their main obstacle to growth. Together with Collector’s bank offering, technical expertise and entrepreneurial driving forces, we can dramatically increase our opportunities to contribute, offering Swedish and European business owners services that truly facilitate the path to success.” Ken Bertling, CEO of Mr Shoebox. 

“The investments in and Mr. Shoebox are, each of them, important pieces of the puzzle in Collector’s continued development as a leading digital niche bank in the Nordic region. Ideas and platforms can broaden Collector’s offering, while Collector can offer the companies a favourable environment for continued development with high degree of expertise in technology and digitization. They also gain access to senior advisors within Collector and NFT Ventures and, not least, a large network.” Lena Apler, Founder and Chairman of Collector.

For further information, please contact:
Lena Apler, Founder & Chairman Collector by phone on +46 70-5 25 65 80 by mail at 
Åsa Hillsten, CCO & IR Collector by phone on +46 70-081 81 17 by mail at
Johan Lundberg, CEO NFT Ventures phone on +46 73-988 04 22 by mail at